The French Alps are a prime location for property investment, offering high demand, limited supply and the added advantage of personal use during holidays. Alpine properties in France provide an excellent investment opportunity, combining strong rental potential with long-term value appreciation. This article covers essential information on buying a ski property in the French Alps, including key considerations and available incentives.
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Can foreigners buy property in the French Alps?
Yes. There are no restriction on foreigners purchasing properties in France. Whether it is for personal use, rental investment or both, the process for buying a property in France is accessible to international buyers. You can download our free guide to buying a property in France for more information on the buying process, advice and tips.
Why invest on a ski property in the French Alps?
The French Alps offer a unique blend of financial opportunity and lifestyle benefits, making them a top destination for property investors. Here are the key reasons to consider investing in this region:
Strong ROI potential
The French Alps are globally recognised for their premium ski resorts, such as Chamonix, Courchevel and Méribel. These destinations attract a consistent stream of high-net-worth visitors, ensuring strong rental demand throughout the ski season. Additionally, the scarcity of available land for development in the region keeps property values high, leading to steady appreciation over time. Investing in an alpine property provides a reliable avenue for long-term financial growth while catering to a lucrative market of ski and adventure enthusiasts.
Year-round appeal
Unlike some ski destinations that are vibrant only in winter, many resorts in the French Alps have embraced summer tourism. Morzine, Les Gets and Serre-Chevalier are examples of resorts offering activities such as mountain biking, hiking, and water sports. This year-around appeal diversifies rental opportunities, providing consistent income and reducing reliance on a single season. Properties in resorts with dual-season tourism often see higher occupancy rates and stronger returns.
Quality of life
Beyond financial gains, owning a property in the French Alps offers unparalleled quality of life. The stunning mountain landscapes, fresh air, and opportunities for outdoor activities like skiing, hiking and cycling create a lifestyle that promotes well-being and adventure. For many investors, an alpin property is not just an asset but a personal retreat in one of the world’s most beautiful regions.
> You might be interested in this article: Practical aspects of property investment in France
Considerations when buying a ski rental investment property
Investing in a ski rental property in the French Alps is an exciting opportunity, but careful planning is key to ensuring a successful venture. Here are the primary factors to consider.
Location and accessibility
The location of your property significantly impacts its rental potential. Resorts that are both popular and easily accessible from major airports or train stations attract more visitors. Proximity to ski lifts and the village center is particularly important, as renters prioritise convenience during their stay. A property that offers ski-in, ski-out access or is a short-walk from amenities like restaurants and shops will command higher rental rates and ensure strong occupancy levels.
All-year-round potential
Seasonal income can be limiting, so focus on resorts with dual-season appeal. Locations like Serre-Chevalier and Morzine have invested heavily in summer tourism, offering activities such as mountain biking, hiking, and zip-lining. By attracting visitors throughout the year, these resorts help you achieve more consistent rental income and a faster return on investment.
Managed developments
A managed property takes much of the stress out of being a landlord. Developments with professional rental management companies handle critical tasks such as marketing, booking and maintenance, ensuring your property is always rental-ready. These services also keep you compliant with local rental regulations, which is essential for international investors unfamiliar with French property laws.
High-quality features
To stand out in a competitive market, your property should offer features that enhance the guest experience. Hot tubs, spacious terraces or unique outdoor amenities appeal to renters seeking a luxury experience. Choosing durable, low-maintenance materials and functional designs will also minimise your upkeep costs while keeping the property attractive and rentable year-round.
> You might be interested in this article: Renting out your French holiday home
Where to buy in the French Alps?
Investing in a ski property in the French Alps means choosing from some of the most sought-after resorts in the world. Each destination offers unique benefits for both rental potential and personal enjoyment. Here are the top locations to consider.
Morzine
Nestled in the heart of the Portes du Soleil ski area, Morzine is renowned for its vibrant year-round appeal. In winter, it attracts skiers with its extensive slopes and family-friendly atmosphere, while summer visitors come for mountain biking and hiking. The dual-season tourism ensures consistent rental demand, making it a smart investment for those seeking a balance of returns and personal use.
Courchevel
Synonymous with luxury, Courchevel is part of the prestigious Trois Vallées, the largest connected ski area in the world. This resort attracts high-end clientele with its upscale chalets, Michelin-starred restaurants, and exclusive amenities. Investors benefit from premium rental rates and steady demand from a discerning audience.
Méribel
Located in the center of the Trois Vallées, Méribel boasts broad rental appeal. Its charming alpine architecture varied slopes, and lively après-ski scene make it a favourite for families and groups alike. Properties here enjoy high occupancy rates thanks to its prima location and accessibility.
Chamonix
Known as the birthplace of alpine skiing, Chamonix is an iconic destination that thrives in all seasons. Its world-class skiing, breathtaking scenery, and adventure activities like mountaineering and paragliding attract an international audience year-round. This makes Chamonix a prime choice for investors seeking diversified rental income.
Val d'Isère
Val d’Isère is famous for its exceptional snow quality and extensive slopes, appealing ti serious skiers. The resort also has a lively village atmosphere and a strong après-ski culture. Its enduring popularity ensures excellent rental potential throughout the ski season.
Megève
Megève combines traditional alpine charm with modern sophistication. Known for its cobblestone streets and luxury boutiques, it offers a unique blend of elegance and accessibility. Its proximity to Geneva makes it a convenient destination for weekend travellers.
Alpe d’Huez
Famous for its sunny weather and varied terrain, Alpe d’Huez is a top choice for families and beginners. With growing summer activities like cycling and hiking, it provides year-round rental opportunities.
Les Gets
Located near Morzine, Let Gets offers a quieter yet equally appealing option for investors. Its focus on sustainable tourism and summer attractions like mountain biking trails make it an increasingly popular dual-season destination.
> You might be interested in this podcast episode: Mastering Alpine Living ft Andrew Yates
VAT incentive for buying a ski property in France
The French government offers a VAT refund scheme that can save you 20% on the purchase price of a new, fully furnished ski property. However, there are specific requirements:
- The property must be rented to tourists for a minimum of 12 weeks annually (3 in the summer, 9 in the winter).
- You must commit to renting the property for at least 20 years.
- Evidence of consistent rental use must be provided.
The VAT can be reclaimed in stages during construction payments or at the end of the 20-year period. Working with a rental management company simplifies the compliance process.
Final notes
Investing in a ski property in France offers a unique combination of financial rewards and the chance to immerse yourself in the stunning beauty of the French Alps. From high rental yields to the possibility of taking advantage of government incentives like the VAT refund scheme, alpine properties present an enticing opportunity for international buyers.
Choosing the right location is key to maximising your investment, and partnering with experienced property agencies such as Erna Low, Alpine Property, and Cimalps can help you find the best options available. These agencies specialise in helping international investors navigate the French property market, offering expert advice on locations, property types, and potential returns.
